Smile Makeovers for Upper West Side & Lincoln Center Patients
A custom combination of cosmetic and restorative treatment, planned and carried out at one West End Avenue office convenient to Lincoln Center — not split across several specialists around the city.
Medically reviewed by Dr. Boris Zusin, DDS, FAGD, MBA, MS, Diplomate, American Board of Dental Sleep Medicine (ABDSM) · Last reviewed July 31, 2026
Local to You, Not Just “In Manhattan”
A smile makeover usually isn't one procedure — it's a coordinated plan that might include whitening, bonding, veneers, crowns, or implants, unfolding over several visits and sometimes several months. Patients near Lincoln Center, Lincoln Square, and throughout the Upper West Side choose to keep that whole plan with one nearby dentist rather than being shuttled between different specialists' offices in different parts of Manhattan for each piece of the plan.
Am I a Candidate?
If you're not currently satisfied with the look of your smile due to chips, stains, gaps, crowding, or missing teeth, a consultation can help determine the right combination of treatments for you. See the full candidacy details on our Smile Makeover page.
Care From a Team That Knows You
Dr. Boris Zusin is an expert in general, cosmetic, implant, and dental sleep medicine, with 30+ years of clinical experience and ongoing continuing education. Lena Zusin, RDH works alongside him to make every visit as warm and comfortable as possible.
“Drawing upon our combined skills refined through years of experience and continued education, Lena and I will do everything possible to ensure that your entire dental experience at our office is as good as possible.” — Dr. Boris Zusin
- Uncompromising clinical excellence
- Meticulous attention to detail
- A gentle approach to dentistry
FAQ: Smile Makeover on the Upper West Side
Yes — Dr. Boris Zusin plans and carries out smile makeovers entirely at our West End Avenue office, convenient to Lincoln Center and the rest of the Upper West Side.
It depends on which treatments are involved — some makeovers wrap up in a few appointments, while more involved plans combining several procedures can span a few months. Being local makes that longer timeline much easier to manage.
Any combination of cosmetic and restorative treatments — crowns, veneers, implants, whitening, or bonding — tailored to your goals, from brightening a single tooth to a full-mouth reconstruction.
Yes — many patients start with the thing that bothers them most and add on from there once they see the results. See the full FAQ on our Smile Makeover page.
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Serving the Upper West Side & Lincoln Center
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You will never be treated like a statistic at Zusin Dental. Let's talk about what's right for you.
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“Knowledge is an understatement when you talk about Dr. Zusin! My family and I have been patients of his for over 20 years. I always feel I am given the best advice and never pressured into any unnecessary treatment.”
Faina S.
“I tried a couple different dentists in NYC and Zusin Dental is the best. They are thorough, they don't try and upsell you services you don't need, and they offer appointments on Saturday. The best cleaning I ever had!”
Gordon T.
“Routinely SUPERB level of care, including Dr. Zusin having made himself available for emergent care when needed. The office is always spotlessly clean and there is no waiting at appointment time. Pain-free dentistry!”
Anil N.
“I have never experienced pain with Dr. Zusin. For a practice in busy Manhattan, their office has a small town feel, very relaxed and personable. Lena is always quick to respond to appointment requests or changes.”
Molly P.
“Dr. Zusin is the best dentist! I have been visiting his office for the majority of my life. He has expertly performed teeth whitening and Invisalign, and continued to save my teeth after I chipped my two front teeth.”
Sasha S.
“The West End office is state of the art and very relaxing. Dr. Zusin and Lena are a great team. No matter the dental problem you will get the best results. I highly recommend them.”
Domingo Q.